What’s a Flash Mob? They sprung up in 2003 are most likely known from that little known TV ad by T Mobile . The first flash mob was organised in Manhattan by Bill Wasik, senior editor of Harper’s Magazine. I believe Urban Dictionary gives the best definition:
“Flashmobs, group who are likely less than 1 degree of separation from each other meet up and attempt to get the media to pay attention, before going back to their subversive blogs.”
Just like to point it doesn’t relate 100% to my experience – but a humorous definition if not. I joined in this mini flash mob in trying to show Pepe Jeans Brand Ambassadors my keen-ness for the brand – ehm – free jeans for a year…
I think for it to have been considered more successful a larger following would have been required, however back in the hazy days of Freshers Fair I thought ‘hmm a bit of promotion for jeans – I think I can bring my level down to that’
Unfortunately my shameless self promotion did not result in free jeans – next year maybe eh? Either way, this is our flash mob. We quite simply disturbed the peace of Bournemouth town center by causing a stand still in the high street… confused? Watch the video above and have a peek at our little experiment.
Charlotte Gay 